Facebook Ads Expert Course
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Facebook Ads Expert Course
- Overview
- Curricculum
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Faceook Ads Expert
A Facebook Ads Expert is a digital marketing professional with advanced knowledge and skills in creating, managing, and optimizing advertising campaigns on Facebook’s platform. Facebook Ads experts help businesses reach their target audiences, increase brand visibility, generate leads, and drive sales through precise targeting and effective ad strategies.
What You'll Learn?
- 10 hours of learning digital marketing, taken at your own pace
- You will develop excellent understanding and listening skills for this level.
- Real tools and templates you can use at work
- Complimentary Digitery membership to continue your professional development
- You will develop excellent understanding and listening skills for this level.
- 10 hours of learning digital marketing, taken at your own pace
- Complimentary Digitery membership to continue your professional development
- Real tools and templates you can use at work
Facebook Ads Expert, designed to cover essential topics, strategies, and best practices for effective Facebook Ads management.This curriculum provides a comprehensive framework for learning Facebook Ads management, enabling participants to effectively create, manage, and optimize advertising campaigns for various business objectives.
- Understanding the Facebook Ads ecosystem.
- Importance of Facebook Ads in digital marketing.
- Key terms and concepts (CTR, CPC, CPM, etc.).
- Overview of campaign objectives: awareness, consideration, conversion.
- Selecting the right objective based on business goals.
- Demographic targeting (age, gender, location).
- Interest-based targeting (hobbies, activities, preferences).
- Creating custom audiences from website traffic, customer lists, and engagement.
- Setting up lookalike audiences to reach new potential customers.
- Best practices for ad headlines and body text.
- Crafting compelling calls-to-action (CTAs).
- Overview of different ad formats (image, video, carousel).
- Tips for creating eye-catching visuals using design tools.
- Setting daily and lifetime budgets.
- Understanding the difference between campaign and ad set budgets.
- Exploring bidding options (manual vs. automated bidding).
- Setting bid caps and understanding ad auction dynamics.
About Mentor
Your mentor for the Facebook Ads Expert course is a seasoned industry expert with years of experience in crafting and executing successful digital marketing strategies. With a deep understanding of SEO, social media, content marketing, and analytics, they’ll guide you through advanced techniques, providing insights and personalized support to help you excel.
Skills
- Duration : 3 Months
- Level : Expert
- Type : Full Courses
- 10 + Certifications
- Format : 100% Offline /Online - On Demand
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